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EDF launches new tracker tariff guaranteed to beat the cap

Posted June 17, 2024
  • New fixed-term tracker tariff will beat the cap by £50
  • Tariff will offer discounted standing charges for all
  • Customers can track the predicted cap prices on EDF’s dedicated tracker page

EDF has launched a new tracker tariff £50 below Ofgem’s price cap, providing peace of mind that what customers pay for their energy is guaranteed to beat the cap.

EDF Ensure is a unique one-year, fixed-term tracker tariff with a £25 per fuel discount applied through standing charges, the fixed daily charges levied on customers’ bills, which covers the fixed cost of supplying electricity and gas to homes.

By discounting standing charges as opposed to the unit rates, all EDF customers who sign-up to Ensure will see the same financial benefit, even if they are low energy consumers or on a Pay As You Go meter.

The tariff will launch discounted against the 1st July price cap level, offering an annual average cost of £1,518  until the next Ofgem price cap change on 1st October. 

Rich Hughes Director of Retail at EDF, said: “While the price cap will come down from July, it is expected to increase once again this Winter. Our new tariff will guarantee that customers who have already cut back or made changes to improve energy efficiency will pay proportionately less.

“Standing charges have increased significantly over the previous couple of years and this new tariff is another way we are helping customers save cash and carbon.”

Last Winter the energy provider invested £7.5m by rolling back standing charges for 250,000 of its most vulnerable customers after charges had gone up by 55% since April, 2021.

To help customers stay informed of current prices and potential upcoming quarterly price cap changes, EDF created a dedicated tracker webpage, available to all consumers and updated every Tuesday, providing the very latest in cap predictions.

To sign up to the tariff, customers will need to have or agree for a smart meter to be installed. Smart meters are free to be installed and provide a range of benefits including EDF’s exclusive Energy Hub platform where customers can access a personalised view of their energy use. The tariff is available to new and existing customers on Direct Debit, Cash Cheque and Pay As you Go and backed by zero carbon electricity.

The energy provider has found that customers that use Energy Hub to understand their usage are able to actively reduce their bills by up to £41 a year whilst also reducing their carbon footprint.

EDF customers and their friends can also get an additional £50 off of their bill by signing up to 'Refer a Friend' which is found in 'MyAccount' online.

To sign up to EDF Ensure existing customers can do so via MyAccount online or via the EDF app, or new customers can sign up here.

About EDF

EDF is driving the transition towards An Electric Britain – a secure, affordable, low-carbon future for everyone. As Britain’s biggest generator of zero carbon electricity, we are investing more than £100 million weekly in Britain’s electricity infrastructure. We supply millions of customers with electricity and help homes and businesses switch to electricity for heating, transport and industrial processes.

We operate five nuclear power stations and more than 35 onshore wind farms and three offshore wind farms. Since 2009, EDF has invested almost £9 billion in the nuclear fleet to improve reliability and extend station lifetimes. The five generating stations currently supply about 12% of the UK’s electricity demand.

EDF is building the UK's nuclear renaissance with the construction of a new nuclear power station at Hinkley Point C. We are a minority investor (12.5%) in and major supplier to a replica plant at Sizewell C in Suffolk. Hinkley Point C and Sizewell C will provide low carbon electricity to meet 14% of UK demand and power around 12 million homes. EDF Group companies Framatome and Arabelle Solutions have a presence in the UK and manufacture critical equipment such as reactor pressure vessels and turbines.

EDF is enabling its 5 million customers, both in business and at home, to choose electric solutions that save cash and carbon, whether it is buying an electric car, generating and storing electricity, selling energy back to the grid or installing solar panels or a heat pump. In 2025, EDF’s Customers business was ranked as one of the Sunday Times’s Best Place to Work.

It is also one of the UK’s leading developers of renewable energy through EDF power solutions UK and Ireland. We have more than 2GW of renewable generation in operation and over 10GW in construction, planning and development across a range of technologies including onshore and offshore wind, solar and battery storage.

We are one of the largest suppliers to British business and a leading supplier of innovative energy solutions that are helping businesses become more energy independent. In addition, the company’s energy services business, Dalkia, one of the UK and Ireland’s largest technical service providers.

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