9 Apr 13

EDF Energy launches Britain’s cheapest ‘catch-free’ fixed energy deal





EDF Energy is today (Tuesday, April 9) launching Blue +Price Promise February 2015 which allows customers to freeze their prices at a highly competitive rate for the best part of two years – but with the freedom to leave at any time without paying an exit fee.


Based on a national average of regional prices, the annual dual fuel bill for a customer on Blue +Price Promise February 2015 paying by direct debit will be £1,192 a year at typical consumption.*


According to uSwitch, the average annual energy bill is £1,265 a year for a customer on a standard tariff paying by direct debit, and £1,353 for a customer on a standard tariff paying by cash or cheque.**


Blue +Price Promise February 2015 is the cheapest ‘catch free’ fixed priced deal on the market and allows customers to leave at any point without incurring a penalty fee if they find a better deal with another supplier. Some other suppliers charge an exit penalty of up to £100 to dual fuel customers who want to leave their contract early.


Customers signing up to Blue +Price Promise February 2015 will also benefit from:


  • An industry-first Price Promise to inform customers if another energy supplier offers a tariff which is more than £1 a week cheaper (£52 a year) at typical usage.***

  • A guarantee that the electricity a customer uses will be matched by low carbon electricity generated by nuclear power stations without paying a premium.****

  • A guarantee that their prices will be fixed until February 2015.

  • Monthly rewards for all customers through EDF Energy’s Thank Yous programme.

  • UK-based call centres.



Since EDF Energy launched its first Blue +Price Promise product in April last year, over 1.2m customer accounts have switched to the ground-breaking tariff. And with Blue +Price Promise February 2015 being the longest version launched so far, customers can benefit even longer.


Blue +Price Promise February 2015 will be available to dual fuel, and electricity-only customers who pay by direct debit or cash / cheque. It will be open to both new and existing customers.


Martin Lawrence, Managing Director of Energy Sourcing and Customer Supply, said: “Our Blue +Price Promise February 2015 tariff gives customers the peace of mind of knowing their prices are fixed at a highly competitive rate for the best part of two years – but with the flexibility to leave for free at any point if they find a cheaper deal.


“We’ll even promise to tell customers if a rival brings out a tariff which saves them the equivalent of £1 a week or more at typical consumption. Blue +Price Promise puts the customer in the driving seat and delivers the simple, fair and transparent prices they have told us they want. There are no gimmicks or catches. We’re delighted that it’s proved such a hit with consumers.”





Footnotes


*Typical consumption as defined by Ofgem is 3,300 kWh electricity and 16,500 kWh gas consumption and 5,000 kWh of electricity for Economy 7 meters.


**uSwitch’s average bills are based on an average of the major suppliers’ standard tariffs for consumers with typical consumption who pay via monthly direct debit / on receipt of bill with cash or cheque.


***Customers will be informed via email within 10 days of a supplier informing the company of a deal which is £52 a year cheaper, at typical consumption. The same information will also be published on the EDF Energy website and updated within two working days of a supplier informing the company of a deal which is £52 or more a year cheaper. Customers who are not online will be sent a letter within 10 days. The Price Promise takes account of dual fuel and direct debit discounts EDF Energy is aware of, but not cashback offers or other indirect offers.


****Blue +Price Promise February 2015 comes with a guarantee that 100% of the electricity a customer uses will be matched by low carbon electricity generated by EDF Energy’s nuclear power stations. Low-carbon electricity purchased for Blue is supplied into the National Grid. Blue customers receive electricity via the National Grid, not directly from low-carbon generators. For more information visit www.edfenergy.com/blue. EDF Energy has appointed an external company to provide an audit of the company’s energy supply matching process – to ensure it does meet this guarantee.