1 Nov 13

EDF Energy launches Blue+Price Promise April 2015

EDF Energy, the UK’s largest producer of low carbon electricity, has today launched Blue+Price Promise April 2015. The tariff offers customers the chance to fix their energy prices for the rest of this winter and next year’s winter – but with the freedom to leave at any time without paying an exit fee.


The tariff replaces Blue+Price Promise March 2015. The last day of sale for Blue+Price Promise March 2015 was October 31 2013.


Based on a national average of regional prices, the annual dual fuel bill for a typical customer* on Blue+Price Promise April 2015 paying by direct debit would be £1,210 a year.


Customers signing up to Blue+Price Promise April 2015 will benefit from:

  • Fixed prices for the rest of this winter and next winter
  • No termination fees
  • An industry-first ‘Price Promise’** - where they will be informed if EDF Energy or another supplier launches a tariff which saves them £1 a week (£52 a year) or more at typical consumption.*
  • A guarantee that the electricity they use will be matched by low carbon electricity generated by nuclear power stations without them paying a premium***
  • UK-based call centres

Blue+Price Promise April 2015 will be available to dual fuel, and electricity-only customers with credit meters. It will also be open to both new and existing customers. Customers are able to manage their account online through the company’s ‘My Account’ system and are encouraged to sign up to the tariff through www.edfenergy.com.


For those who prefer to fix their prices for a longer period, the energy company’s Blue+Price Freeeeze March 2017 tariff is also available. This tariff guarantees frozen prices for the rest of this winter and the next three winters, until March 31 2017, and also benefits from no early termination fees.


Based on a national average of regional prices, the annual dual fuel bill for a typical customer* on Blue+Price Freeeeze March 2017 paying by direct debit would be £1,340 a year.


Since EDF Energy launched its first Blue product in April 2012, more than 1.6 million customer accounts have signed up to this innovative type of tariff.


Martin Lawrence, Managing Director at EDF Energy, said: “We’re experiencing unprecedented demand for our fixed-priced Blue tariffs. With many consumers worried about the rising cost of energy, fixed tariffs enable them to budget more accurately.


“Blue+Price Promise April 2015 offers a short-term fix at competitive value. There are no catches and customers have the flexibility to leave for free at any point if they find a cheaper deal.”


Footnotes:

*Typical consumption as defined by Ofgem is 3,300 kWh electricity and16,500 kWh gas consumption or 5,000 kWh of electricity for Economy 7 meters.

**Our Price Promise means we’ll let customers know if another product has a projected annual bill £52 or more cheaper at typical use*, which we treat as being £1 a week or more cheaper. We include Direct Debit, Dual Fuel and online discounts we know of, not cash-back and other benefits.

***Both Blue+Price Promise April 2015 and Blue+Price Freeeeze March 2017 come with a guarantee that 100% of the electricity a customer uses will be matched by low carbon electricity generated by EDF Energy’s nuclear power stations. Low-carbon electricity purchased for Blue is supplied into the National Grid. Blue customers receive electricity via the National Grid, not directly from low-carbon generators. For more information visit www.edfenergy.com/blue. EDF Energy has appointed an external company to provide an audit of the company’s energy supply matching process – to ensure it does meet this guarantee.